Privacy Policy

The ILY Company Privacy Policy

Last Updated: March 1, 2026

The ILY Company (also known as The ILY More Company, LLC) (“Company,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy describes how we collect, use, disclose, and safeguard your personal information when you visit or make a purchase from www.theilycompany.com and any related websites, subdomains, or online services that link to this Privacy Policy (collectively, the “Site”).

By using our Site, you agree to the collection and use of information in accordance with this Privacy Policy.

 

 

1. Personal Information We Collect

We collect personal information in the following ways:

A. Information You Provide to Us

When you interact with our Site, you may provide:

  • Name

  • Email address

  • Phone number

  • Billing address

  • Shipping address

  • Payment information

  • Account login credentials

  • Information submitted through forms, surveys, reviews, or customer service inquiries

  • Information provided when subscribing to marketing communications

We refer to this as “Provided Information.”

Payment information is processed securely through our third-party payment processors. We do not store full credit card numbers on our servers.

 

 

B. Information Collected Automatically

When you visit our Site, we automatically collect certain information about your device and browsing activity (“Device Information”), including:

  • IP address

  • Browser type and version

  • Time zone

  • Device identifiers

  • Pages viewed

  • Products viewed

  • Referring websites or search terms

  • Interaction data

  • Cookies and similar tracking technologies

We collect this information using:

  • Cookies

  • Log files

  • Web beacons

  • Pixels

  • Tags

Our Site is hosted on Shopify Inc., which provides the ecommerce platform that allows us to sell products and services to you. Shopify collects and processes information in accordance with its own privacy policy.

 

 

2. How We Use Your Information

We use Personal Information to:

  • Process and fulfill orders

  • Process payments

  • Provide shipping confirmations and customer support

  • Detect and prevent fraud

  • Communicate with you

  • Improve our Site and user experience

  • Analyze usage and marketing performance

  • Administer affiliate programs

  • Send marketing communications (where permitted by law)

  • Comply with legal obligations

We rely on contractual necessity, legitimate business interests, consent (where required), and legal obligations as applicable lawful bases for processing.

 

 

3. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Operate and secure the Site

  • Remember user preferences

  • Enable shopping cart functionality

  • Analyze traffic and usage

  • Deliver targeted advertising

You may disable cookies through your browser settings. However, certain features of the Site may not function properly.

We do not respond to “Do Not Track” signals.

 

 

4. Behavioral Advertising

We use third-party advertising services (such as Meta, Google, TikTok, Pinterest, and similar platforms) to deliver advertisements that may be relevant to your interests.

These services may use cookies or tracking technologies to collect information about your activity across different websites.

You can opt out of certain targeted advertising through:

California residents may have additional rights described below.

 

 

5. How We Share Personal Information

We may share Personal Information with:

  • Shopify (our ecommerce platform provider)

  • Payment processors

  • Shipping providers

  • Email marketing providers (such as Klaviyo or Mailchimp)

  • Analytics providers (such as Google Analytics)

  • Fraud prevention services

  • Affiliate marketing platforms

  • Customer relationship management tools

  • Advertising and marketing partners

We may also disclose information:

  • To comply with legal obligations

  • To respond to lawful requests

  • To protect our rights and property

  • In connection with a business transfer, merger, or sale

We do not sell personal information for monetary compensation.

However, we may “share” personal information (as defined under California law) for cross-context behavioral advertising purposes.

 

 

6. Data Retention

We retain Personal Information for as long as necessary to:

  • Fulfill orders and provide services

  • Maintain business and tax records

  • Comply with legal obligations

  • Resolve disputes

  • Enforce agreements

Order records are typically retained for a minimum of 7 years for tax and accounting purposes unless a longer retention period is required by law.

Marketing data is retained until you unsubscribe or request deletion.

 

 

7. Data Security

We implement commercially reasonable administrative, technical, and physical safeguards designed to protect Personal Information.

However, no method of transmission over the Internet or electronic storage is completely secure.

 

 

8. Children’s Privacy

Our Site is not directed to children under the age of 13. We do not knowingly collect Personal Information from children under 13 in compliance with the Children’s Online Privacy Protection Act (COPPA).

If we learn that we have collected personal information from a child under 13 without verified parental consent, we will delete that information promptly.

Parents or guardians who believe their child has provided personal information may contact us.

 

 

9. Your California Privacy Rights (CPRA Notice)

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA):

You have the right to:

  • Know what personal information we collect

  • Know the categories of sources from which it is collected

  • Know the purposes for which it is used

  • Know the categories of third parties with whom we share it

  • Access specific pieces of personal information

  • Request deletion of personal information

  • Request correction of inaccurate personal information

  • Opt out of the sale or sharing of personal information

  • Limit the use of sensitive personal information (if applicable)

  • Not be discriminated against for exercising your rights

We do not sell personal information for monetary compensation.

We may share personal information for targeted advertising purposes, which may be considered “sharing” under California law.

To exercise your California privacy rights, you may:

  • Email us at: customerservice@theilycompany.com

  • Submit a request through our Contact page

You may also designate an authorized agent to submit a request on your behalf.

We will verify your identity before processing certain requests.

 

 

10. Other U.S. State Privacy Rights

Residents of certain U.S. states (including Colorado, Virginia, Connecticut, and Utah) may have similar rights to access, delete, correct, or opt out of targeted advertising. To exercise these rights, please contact us using the information below.

 

 

11. European Residents

If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR), including rights of access, correction, deletion, restriction, portability, and objection.

Your information may be transferred to and processed in the United States and Canada.

 

 

12. Third-Party Websites

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of those websites.

 

 

13. Changes to This Policy

We may update this Privacy Policy from time to time. The “Last Updated” date at the top indicates when revisions were made. Continued use of the Site after updates constitutes acceptance of the revised policy.

 

 

14. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, contact us at:

The ILY Company
14101 Capital Boulevard
Suite 1003
Youngsville, NC 27596
Email: customerservice@theilycompany.com