Collection: Tru Blu Collection

Bloomie Tru Blu's deep blue color creates the perfect vibe for a gift box for your daughter, granddaughter or friend.Β 

Most ship same day

Celebrate life's highs and support life's lows

10% profits donated to ActiveMinds.org

When a text isn't enough

Most ship same day

Celebrate life's highs and support life's lows

10% profits donated to ActiveMinds.org

When a text isn't enough

Most ship same day

Celebrate life's highs and support life's lows

10% profits donated to ActiveMinds.org

When a text isn't enough

Positivity is our Purpose

Positivity is our Purpose

Faith is one petal of the flower of ILY’s foundation, with our roots growing through love, kindness, and empathy. ILY meets everyone wherever they are in their own garden.

Intentional Creation

Intentional Creation

Every product, word, and detail is designed with meaning; nothing is random.

Community and Connection

Community and Connection

We exist to help people feel seen, supported, and connected through shared experiences.

Frequently Asked Questions

What is the Tru Blu Collection?
Tru Blu's collection is built around her vibrant deep blue color You can build your own Tru Blu Bloomie Box or choose her pre-built Bloomie Box. Or, if you have a college student or long-distance friend who is missing home, you can send her a Bloomie Homesick Hearts box featuring Tru Blue! We have a variety of items including Positivity Pals, makeup bags, candles, and stickers to make the care package more meaningful.
What are Bloomies good for?
Our Bloomies are designed for thoughtful emotional gifting options for people celebrating life's highs and supporting life's lows. Each Bloomie has its own personality and you can choose from a variety of pre-built boxes or you can create a custom one! At The ILY Company, our motto is, "fill your mind with flowers," and our Bloomies are the perfect flowers that never wilt, and will be around to remind your friends and loved ones how much you care about them!
Who should I send Bloomie Tru Blu to?
Tru Blu is especially meaningful for college students who are adjusting to life away from home and navigating feelings of homesickness, loneliness, stress, or major life transitions. Thoughtful care packages can help students feel emotionally supported, connected, and remembered during difficult moments like moving into a dorm, starting a new semester, missing family and friends, or adapting to a new environment. Comfort gifts for college students are often most impactful when they provide reassurance, encouragement, and small reminders that someone is thinking about them from afar.
How is The ILY Company different from other care package and gift brands?
The ILY Company was created to make emotional support feel more personal, tangible, and meaningful. Instead of focusing only on celebrations, the brand designs thoughtful care packages and comfort gifts for real-life emotional moments like breakups, homesickness, stressful seasons, long-distance friendships, and encouragement. Every gift is created to help people feel seen, supported, and connected. Plus, 10% of our profits are donated to Active Minds, an organization focused on teen and young adult mental health.

More Questions?

If you want to speak with someone personally please email us at customerservice@theilycompany.com